case study
palmerston north city
palmerston north is new zealand's eighth largest city, with a population of over 82,000 and a concentrated CBD with a vibrant shopping centre catering for over 60,000 vehicle trips every week. the CBD is fitted with Integrated technology solutions (global) parking meters set at varying time limits and, prior to implementation of frogparking technology, enforcement was being carried out manually by enforcement officers.
furthermore, without accurate data on its parking asset or customer behaviors, palmerston north city council was limited in its ability to make informed decisions to increase compliance and revenue.
frogparking, as the world-leading parking technology company based in palmerston north, saw the opportunity to work with the city council to create an intelligent and efficient 21st century urban parking system.
since the commissioning of the system in 2010, the city council has experienced dramatic increases in enforcement revenue as well as compliance, while using the invaluable data from the cloud-based system to support better planning and management of the CBD.